Total Income
R42,375.00
Total Expenses
R5,300.00
Payroll Paid
R12,400.00
Ad Spend
R11,900.00
Avg Ad ROI
3.8x
FNB Business
R142,500.00
Standard Bank
R45,100.00
Capitec Biz
R88,400.00
Absa Cheque
R32,200.00
Nedbank Corp
R19,800.00
Cash on Hand
R8,500.00
Nedbank
Expense · 2026-02-10
Marketing Campaign ROI
Facebook Ads
Retargeting: Abandoned Checkout Recovery
Spend
R1,200.00
Sales
6
CAC
R200.00
ROI
5.2x
Leads: 40 (R30.00/CPL)
Clicks: 950 · Impressions: 18,000
Facebook Ads
SFS Coastal Summer Furniture Launch
Spend
R4,500.00
Sales
12
CAC
R375.00
ROI
3.4x
Leads: 140 (R32.14/CPL)
Clicks: 3,200 · Impressions: 124,500
Google Ads
Search: Wicker Furniture Johannesburg
Spend
R6,200.00
Sales
9
CAC
R688.89
ROI
2.8x
Leads: 95 (R65.26/CPL)
Clicks: 1,800 · Impressions: 45,000
💡 AI Growth Intelligence
Allocate 65% of ad budgets to retargeting pixels for best R1B trajectory. Current combined CAC is positive vs the R3,400 double-seater base retail price.